Amagi Ropes in Stephanie Lee to Lead APAC Sales Team

Amagi, a global leader in cloud-based technology for TV and OTT broadcasters, has appointed Stephanie Lee as Head of Sales – APAC, to expand its footprint in the region. The appointment follows the recent opening of Amagi’s subsidiary and regional sales office in Singapore. Amagi, which has deployments in over 40 countries, enabling TV networks to launch, operate, and monetize channels anywhere in the world, has offices in New York, Los Angeles, London, Singapore, Hong Kong, New Delhi, Mumbai, and an innovation center in Bangalore.

Changing broadcast content consumption patterns coupled with increasing multi-screen device adoption across the APAC region are driving TV networks, OTT platforms, and operators to embrace new-age technologies to stay relevant and be profitable. Deepakjit Singh, CEO, Amagi, said that Amagi’s innovative cloud technologies for managing entire broadcast operations, as well as monetizing content for both traditional TV and OTT are becoming very attractive to industry players in the region. Stephanie is an accomplished sales professional with a clear understanding of the evolving industry needs. She will be a tremendous asset to Amagi in building sustainable, long-standing client relationships which are pivotal for furthering our growth trajectory in APAC, he said.

 

Stephanie Lee has over 15 years of experience in managing regional sales functions for technology services companies in the digital content and media space. Stephanie said that Amagi is synonymous with broadcast innovation across the world. She is very excited at the opportunity to lead the company’s growth in APAC markets. Be it traditional TV or OTT platforms, Amagi is well-positioned to attain industry leadership with its cloud-driven business models for cost efficiency and revenue growth. She looks forward to working with regional broadcasters, operators, and platforms in shaping their cloud transformation journeys, she said.

Stephanie will be based in Singapore and will report into Ritu Sharma, Global Sales Leader at Amagi, Bangalore, the global headquarter and innovation center.

In addition to managed broadcast services, Amagi offers cloud playout, live orchestration, geo-targeted advertising, OTT auto ad detection and personalization solutions. Globally, Amagi manages over 150+ channels across 40+ countries for customers including Turner Broadcasting, Viceland, Discovery Communications’ DSPORT, Zee TV, Sony LIV, B4U Network, Viacom18, among others. The company has been consistently adding new customers in the APAC region – ACJ O Shopping, Flik TV, Lightning International, Dim Sum TV to name a few. Amagi is also helping many of its clients in the U.S. to deliver channels in Singapore and other markets through its preferred operator networks.